Ideas are what this business is all about.
Mediocre ideas are a dime a dozen and clients can get those anywhere, and usually do. But for truly breakthrough ideas, you need to come to Moroch.
A great idea is more than just self-serving though. Great ideas have to work.
This year, Moroch was the agency responsible for creating the theme and concept for the Dallas ADDYs, and came up with a brilliant idea:
Fantasy Advertising. Not only was this the first truly interactive award show to date, but it also broke all of
AAF Dallas‘ records in terms of attendance and submissions.
Check out our case study on how we brought the Dallas advertising community together through competition.
Once again, this was a huge collaboration from so many people at Moroch. Congratulations to everyone involved in making Fantasy Advertising a success.