Creativity is an essential part of the Moroch brand, and our work and lifestyles reflect that. For McDonald’s Local Love Tour, we wanted to showcase our love for upcoming artists within the local urban music community, which has long been a supporter of the brand.
In Dallas, Detroit, Houston, New Orleans and Philadelphia, we teamed up with Sean “P. Diddy” Combs’
REVOLT TV to document the artists and the audiences that make their cities great. The acts at each show varied in genre from hip-hop to rock and jazz, and the end result was a celebration of the creative folks.
McDonald’s kicked off the tour here in Dallas, Texas. Crowds gathered at Klyde Warren Park to watch a lineup of all-star acts like RC and The Gritz.
Our McDonald’s PR team took part in spreading the word and upping the hype for an incredible night of food and fun.
