What we do & who we are.

Our core capabilities

Strategy
Creative
Media
Business Insights
Production
Franchise

We build your brand’s cultural fluency.

We’re redefining what local means. Local isn’t just about geography, it’s about closeness. A consumer’s closest wants, needs and passions matter just as much as their location. That’s what we call the power of proximity.


From high-level insights to a fluency in local culture and brand context, our approach is shaped by a deeper understanding of the full context that surrounds your brand.

Strategy Services

  • Research (Primary/Secondary)
  • Social Listening
  • Cultural Assessments
  • Audience Personals
  • Brand Strategy
  • Creative Strategy
  • Messaging Strategy

Our work is relentlessly fresh.

We are never stagnant in our pursuit of the best possible idea. We build from culture up and infuse specificity into every pixel. We also know that no two markets, customers or campaigns are alike. For us, local changes everything, so we’re fluid in how we collaborate, ideate and create.


For our clients, that results in work that always smart, never safe and is built to thrive in today’s fast-paced, ever-changing landscape.

Creative Services

  • Integrated Campaigns
  • Video, Audio, OOH
  • Brand Identity & Design
  • Organic & Paid Social Design
  • Display & CRM
  • Web Design, UX & UI

Media with deliberate influence.

We strive to captivate audiences and build authentic relationships through data-driven, innovative media plans that are seamlessly aligned with business objectives and resonate with consumers.


Guided by thorough research and the M Score™—our profound understanding of media channels—we develop localized strategies built with precision and insight. We approach measurement from the ground up, dissecting micro-level details to uncover macro trends, all while maintaining the agility and flexibility needed to relentlessly pursue excellence in media and business performance.

Media Services

  • Audience-Market Research & Analysis
  • Brand and Performance Media
  • Strategic Planning & Planning Strategy
  • Media Mix Management
  • Engagement & Competitive Analysis
  • Measurement & Tracking

We accelerate impact.

We transform raw data into meaningful trends and impact assessments, allowing stakeholders to quickly grasp critical information and make informed, timely decisions.


We believe the answers to growth are within the data and with it, we find the untapped business solutions.

Business Insights Services

  • Market Tiering & Audience Sizing
  • Incrementality: Regression Modeling
  • Budget Management
  • Pacing
  • Dashboard & Monthly Reporting

Welcome to Studio 147

Today’s robust media landscape means brands must feed show up consistently with fresh engaging content. Let our in-house team be your your secret weapon for producing high-quality content without high complexity and cost.


Our Dallas headquarters features an in-house production facility equipped with Editing Bays, Photography Setups, Green Screen and a Vocal Booth.

Production Services

  • In-House Directors & Editors
  • Broadcast & OLV
  • Social Content
  • Photography
  • Business Affairs

Building a stronger franchise

You could say this is our sweet spot. We’ve been working with franchises, franchisees, co-operatives, dealer groups and associations our entire history. We still partner with our first McDonald’s franchise co-operative group from 40 years ago. But marketing is only part of the story. Thought leadership, advice and guidance, budget stewardship and co-operative development prove to be invaluable across all franchise environments to drive a stronger brand and positive cashflow. Maybe that’s why they call us the franchise whisperers.

Franchise Services

  • Co-Op/Dealer Thought Leadership
  • Co-Op/Dealer Advice & Guidance
  • Co-Op/Dealer Franchise Management
  • Co-Op/Dealer Fiscal Management & Compliance
  • Co-Op/Dealer Franchise Structure Management
  • Co-Op/Dealer Franchise Brand to LSM

We build your brand’s cultural fluency.

We’re redefining what local means. Local isn’t just about geography, it’s about closeness. A consumer’s closest wants, needs and passions matter just as much as their location. That’s what we call the power of proximity.


From high-level insights to a fluency in local culture and brand context, our approach is shaped by a deeper understanding of the full context that surrounds your brand.

Strategy Services

  • Research (Primary/Secondary)
  • Social Listening
  • Cultural Assessments
  • Audience Personals
  • Brand Strategy
  • Creative Strategy
  • Messaging Strategy

Our work is relentlessly fresh.

We are never stagnant in our pursuit of the best possible idea. We build from culture up and infuse specificity into every pixel. We also know that no two markets, customers or campaigns are alike. For us, local changes everything, so we’re fluid in how we collaborate, ideate and create.


For our clients, that results in work that always smart, never safe and is built to thrive in today’s fast-paced, ever-changing landscape.

Creative Services

  • Integrated Campaigns
  • Video, Audio, OOH
  • Brand Identity & Design
  • Organic & Paid Social Design
  • Display & CRM
  • Web Design, UX & UI

Media with deliberate influence.

We strive to captivate audiences and build authentic relationships through data-driven, innovative media plans that are seamlessly aligned with business objectives and resonate with consumers.


Guided by thorough research and the M Score™—our profound understanding of media channels—we develop localized strategies built with precision and insight. We approach measurement from the ground up, dissecting micro-level details to uncover macro trends, all while maintaining the agility and flexibility needed to relentlessly pursue excellence in media and business performance.

Media Services

  • Audience-Market Research & Analysis
  • Brand and Performance Media
  • Strategic Planning & Planning Strategy
  • Media Mix Management
  • Engagement & Competitive Analysis
  • Measurement & Tracking

We accelerate impact.

We transform raw data into meaningful trends and impact assessments, allowing stakeholders to quickly grasp critical information and make informed, timely decisions.


We believe the answers to growth are within the data and with it, we find the untapped business solutions.

Business Insights Services

  • Market Tiering & Audience Sizing
  • Incrementality: Regression Modeling
  • Budget Management
  • Pacing
  • Dashboard & Monthly Reporting

Welcome to Studio 147

Today’s robust media landscape means brands must feed show up consistently with fresh engaging content. Let our in-house team be your your secret weapon for producing high-quality content without high complexity and cost.


Our Dallas headquarters features an in-house production facility equipped with Editing Bays, Photography Setups, Green Screen and a Vocal Booth.

Production Services

  • In-House Directors & Editors
  • Broadcast & OLV
  • Social Content
  • Photography
  • Business Affairs

Building a stronger franchise

You could say this is our sweet spot. We’ve been working with franchises, franchisees, co-operatives, dealer groups and associations our entire history. We still partner with our first McDonald’s franchise co-operative group from 40 years ago. But marketing is only part of the story. Thought leadership, advice and guidance, budget stewardship and co-operative development prove to be invaluable across all franchise environments to drive a stronger brand and positive cashflow. Maybe that’s why they call us the franchise whisperers.

Franchise Services

  • Co-Op/Dealer Thought Leadership
  • Co-Op/Dealer Advice & Guidance
  • Co-Op/Dealer Franchise Management
  • Co-Op/Dealer Fiscal Management & Compliance
  • Co-Op/Dealer Franchise Structure Management
  • Co-Op/Dealer Franchise Brand to LSM

Leadership

Tom Moroch
Tom MorochChairmanTom Moroch
Pat Kempf
Pat KempfVice ChairmanPat Kempf
Matt Powell
Matt PowellCEOMatt Powell
Kevin Green
Kevin GreenExecutive Creative DirectorKevin Green
Laura Keene
Laura KeeneChief Financial OfficerLaura Keene
Jaquie Hoyos
Jaquie HoyosChief Media OfficerJaquie Hoyos

Client Experience

THF
Hobby Lobby
Hounds Town
Pure Fishing
NFP
McDonald’s
Service Experts
Midas
Baylor Scott & White
Altitude Trampoline Park
Six Flags
Visionworks
Wilsonart
Biltmore
Novartis
He Gets Us
Planet Fitness
Alamo Drafthouse
James-Avery
Supercuts
Stage Stores
Energy Transfer
Real Sure
Dickies
Coca-Cola
Kohler
Chuck E. Cheese
Dallas Arboretum
MD Anderson Cancer Center
ACE
FedEx Office
neighborly
Best Western
Llano Wines
Samsung
Belluscura
Apothecary
Walt Disney
Honda
Springbok Energy
Napcor
Haggar
The NOW
PGP Foundation
Tenet Health
Nature Nate's
Wells Fargo
Movie Tavern
DART
Methodist
Make-A-Wish North Texas
  • ACE
  • Alamo Drafthouse
  • Altitude Trampoline Park
  • Apothecary
  • Baylor Scott & White
  • Belluscura
  • Best Western
  • Biltmore
  • Chuck E. Cheese
  • Coca-Cola
  • DART
  • Dallas Arboretum
  • Dickies
  • Energy Transfer
  • FedEx Office
  • Haggar
  • He Gets Us
  • Hobby Lobby
  • Honda
  • Hounds Town
  • James-Avery
  • Kohler
  • Llano Wines
  • MD Anderson Cancer Center
  • Make-A-Wish North Texas
  • McDonald’s
  • Methodist
  • Midas
  • Movie Tavern
  • NFP
  • Napcor
  • Nature Nate's
  • Novartis
  • PGP Foundation
  • Planet Fitness
  • Pure Fishing
  • Real Sure
  • Samsung
  • Service Experts
  • Six Flags
  • Springbok Energy
  • Stage Stores
  • Supercuts
  • THF
  • Tenet Health
  • The NOW
  • Visionworks
  • Walt Disney
  • Wells Fargo
  • Wilsonart
  • neighborly

Family of Companies

We team with our partner agencies to provide expertise across all aspects of the advertising and marketing landscape.